Bunny Eyez Shark Tank Episode 7 Update & Net Worth

Bunny Eyez Shark Tank Episode 7 Update & Net Worth

Bunny Eyez, an innovative eyewear brand known for its tiltable and flippable reading glasses, made a splash during its appearance on Shark Tank Season 15, Episode 7.

The company was founded in 2017 by two sisters, Stacy Fritz and Jenny Hutt, who were inspired to create eyewear that could be worn comfortably during various activities, including getting their hair colored.

Frustrated by the inability to wear traditional reading glasses while getting their hair done, the sisters decided to develop a design that allowed glasses to be tilted and flipped, making them more versatile and comfortable.

During their Shark Tank pitch, Stacy and Jenny asked for $200,000 in exchange for 10% equity, valuing Bunny Eyez at $2 million. They showcased the unique design of their glasses and shared their impressive sales figures, which exceeded $5 million in lifetime sales.

After some negotiation, Daymond John offered $200,000 for 20% equity with a $2 royalty per unit until the investment was repaid, after which the equity would reduce to 15%. This deal provided Bunny Eyez with both the funding and the strategic partnership needed to expand their business further. As of April 2024, Bunny Eyez’s net worth is estimated at $2 million.

What Is Bunny Eyez? How Does it Work?

Bunny Eyez is an eyewear brand that specializes in reading glasses and sunglasses with a unique tiltable and flippable design. The concept behind Bunny Eyez was born out of a common frustration: the difficulty of wearing traditional reading glasses during activities like getting hair colored or while multitasking.

 To solve this problem, sisters Stacy Fritz and Jenny Hutt developed glasses that can be adjusted to tilt or flip, allowing users to read or perform other tasks without needing to remove their glasses.

Bunny Eyez offers a variety of styles and lenses, including options with blue light filters, sun protection (Sunnyz), and regular reading lenses. The brand’s website also features a tool that recommends the best glasses based on the user’s face shape, ensuring a comfortable and flattering fit.

The average cost of a pair of Bunny Eyez reading glasses is $35, making them an affordable and stylish option for those who need versatile eyewear.

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Bunny Eyez Shark Tank Episode 7 Season 15: What Happened at Shark Tank Pitch?

When Stacy Fritz and Jenny Hutt entered the Shark Tank, they were ready to present their innovative eyewear brand to the Sharks. The sisters asked for $200,000 in exchange for 10% equity, explaining that their product offered a unique solution to a common problem. They shared the story of how Bunny Eyez was born out of their frustration with traditional reading glasses and how they had developed a design that was both functional and fashionable.

The sisters also provided the Sharks with an overview of their business’s financials, revealing that Bunny Eyez had achieved over $5 million in lifetime sales since its launch in 2017.

They highlighted their strong start, with $600,000 in sales in 2018, which grew to $1.9 million in 2019. However, sales had fluctuated in the following years, with $1.3 million in 2020, $700,000 in 2021, and $400,000 in 2022.

Despite the decline in sales, the sisters were confident in the potential of their product and explained that they needed help from the Sharks to improve distribution and get their glasses into big-box stores. The product’s landed cost was $3.70 plus $0.60 for the case, and the glasses retailed for between $35 and $40.

While Mark Cuban, Kevin O’Leary, and Barbara Corcoran decided not to invest, Daymond John saw potential in the product. He offered $200,000 for 20% equity with a $2 royalty per unit until his investment was repaid, after which his equity would drop to 15%.

Lori Greiner, recognizing that Daymond was a good fit for the business, encouraged the sisters to take his offer. Stacy and Jenny accepted, securing a valuable partnership with Daymond John.

Bunny Eyez Shark Tank Pitch Summary

What Happened to Bunny Eyez After Shark Tank?

After securing a deal with Daymond John on Shark Tank, Bunny Eyez experienced a significant boost in both sales and brand visibility. The exposure from the show helped introduce the innovative glasses to a broader audience, leading to increased orders and interest from consumers who appreciated the practical design and stylish look of Bunny Eyez glasses.

Daymond John’s investment and expertise have been instrumental in helping Stacy and Jenny navigate the challenges of scaling their business. With his guidance, Bunny Eyez has focused on expanding its distribution channels and exploring opportunities to get their products into larger retail stores.

 Additionally, the brand has continued to receive positive feedback from customers who find the tiltable and flippable design convenient and comfortable for everyday use.

Following their Shark Tank appearance, the sisters have been actively promoting Bunny Eyez through various marketing channels, including social media and influencer partnerships. The increased visibility has also led to more media coverage, further solidifying Bunny Eyez’s position in the eyewear market.

How Much Is Bunny Eyez Worth?

As of April 2024, Bunny Eyez is valued at approximately $2 million. This valuation reflects the company’s successful sales history and the potential for future growth as the brand continues to expand its product line and reach new customers.

Despite the challenges they faced in the early years of the business, Stacy and Jenny’s dedication to innovation and quality has helped Bunny Eyez establish itself as a unique and valuable player in the eyewear industry.

Is Bunny Eyez Still in Business?

Yes, Bunny Eyez is still in business as of April 2024. The company operates out of its headquarters in New York, New York, and continues to thrive in the competitive eyewear market.

 With the support of Daymond John and a growing customer base, Bunny Eyez is poised for continued success. The brand’s focus on innovation and customer satisfaction has helped it maintain its relevance in an industry that is constantly evolving.

Which Episode & Season Number Was Bunny Eyez Shark Tank?

Bunny Eyez appeared on Shark Tank during Season 15, Episode 7, which aired on November 17, 2023. The episode marked a significant turning point for the company, as Stacy Fritz and Jenny Hutt secured a strategic investment from Daymond John that has helped propel their business to new heights.

Frequently Asked Questions

Who are the founders of Bunny Eyez?
Bunny Eyez was founded by sisters Stacy Fritz and Jenny Hutt in 2017. They created the brand after realizing the need for reading glasses that could be worn comfortably during various activities.

What makes Bunny Eyez different from other eyewear brands?
Bunny Eyez is known for its unique tiltable and flippable design, which allows users to adjust their glasses to suit their needs without having to remove them. This design is particularly useful during activities like getting hair colored, reading in bed, or multitasking.

What was the final deal Bunny Eyez received on Shark Tank?
Stacy and Jenny secured a deal with Daymond John, who invested $200,000 for 20% equity with a $2 royalty per unit until his investment was repaid, after which the equity would reduce to 15%.

How much is Bunny Eyez worth?
As of April 2024, Bunny Eyez’s net worth is estimated to be $2 million.

Is Bunny Eyez still in business?
Yes, Bunny Eyez is still in business and continues to grow, offering a variety of reading glasses and sunglasses with their signature tiltable and flippable design.

What episode of Shark Tank featured Bunny Eyez?
Bunny Eyez appeared on Shark Tank in Season 15, Episode 7, which originally aired on November 17, 2023.