FishWife Tinned Fish Shark Tank Episode 10 Update & Net Worth

FishWife Tinned Fish Shark Tank Episode 10 Update & Net Worth

FishWife Tinned Fish, a trendy and ethically sourced seafood brand, made waves during its appearance on Shark Tank Season 15.

Founded by Becca Millstein and Caroline Goldfarb, FishWife aims to elevate the perception of tinned fish, offering a variety of products including smoked salmon and trout. The brand emphasizes playful and appealing packaging, catering to a modern audience that appreciates gourmet and convenient food options.

FishWife operates by sourcing seafood from sustainable fisheries and packaging it in aesthetically pleasing tins. Customers can purchase various products directly from their website, including starter packs that feature an assortment of their popular tinned fish options. The company has gained traction by appealing to consumers who value both taste and sustainability.

FishWife appeared on Season 15, Episode 10 of Shark Tank, where Becca Millstein pitched her business to the Sharks. During the episode, she received multiple offers but ultimately accepted a deal from Lori Greiner and guest Shark Candace Nelson, securing $350,000 for a 10% equity stake in the company. This partnership is expected to leverage their expertise in retail and product innovation to boost FishWife’s growth

Since its appearance on Shark Tank, FishWife has continued to operate and expand its offerings. As of now, the company’s valuation is estimated to be around $8 million, with projected sales of approximately $5.8 million for the year following the show.

This indicates a strong market presence and ongoing business viability.In summary, FishWife Tinned Fish has successfully transitioned from a startup to a recognized brand in the gourmet canned seafood market, benefiting from its Shark Tank exposure and maintaining a focus on sustainability and quality.

What is FishWife Tinned Fish? How Does it Work?

FishWife Tinned Fish is more than just a brand—it’s a celebration of high-quality, ethically sourced seafood that honors traditional practices while catering to modern tastes. Founded in 2020 by Becca Millstein and Caroline Goldfarb, FishWife specializes in tinned seafood, offering a range of products such as Smoked Rainbow Trout, Sardines, Smoked Atlantic Salmon, and Slow Smoked Mackerel.

The term “FishWife” historically refers to the women who sold fish in the markets of 16th-century Europe, and the brand embraces this heritage with a modern twist.

The process behind FishWife’s products involves sourcing seafood from small-scale fisheries in regions like Alaska, California, Oregon, and Galicia. These partnerships ensure that the seafood is not only delicious but also supports sustainable fishing practices.

Each product is carefully processed, smoked, and sealed in airtight containers to preserve its flavor and freshness, making it an excellent choice for seafood lovers who value quality and sustainability.

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What Happened To FishWife Tinned Fish After Shark Tank?

The appearance of FishWife on Shark Tank was a pivotal moment for the brand. During Season 15, Episode 10, co-founder Becca Millstein pitched the business to the Sharks, seeking an investment to expand operations and grow the brand.

The pitch was well-received, and Millstein successfully secured a deal with two Sharks—Lori Greiner and Candace Nelson—who offered $350,000 for a 6% equity stake plus $1 in advisory shares.

After the Shark Tank episode aired, FishWife experienced a surge in popularity. The brand’s exposure on national television brought it to the attention of a broader audience, resulting in increased sales and retail partnerships.

FishWife products became available in over 1,891 retail stores across the United States, including major locations like Whole Foods in California, New York, and Texas. T

he company’s commitment to quality and sustainability resonated with consumers, and its reputation as a premium seafood brand continued to grow.

FishWife Tinned Fish Shark Tank Episode 10 Season 15: What Happened at Shark Tank Pitch?

The Shark Tank pitch for FishWife Tinned Fish was a masterclass in how to present a brand with clarity and confidence. Becca Millstein, the co-founder, entered the Tank seeking $350,000 for 4% equity, valuing FishWife at $8.7 million. She highlighted the brand’s unique selling points, including its focus on ethically sourced, premium tinned seafood and its partnership with the popular Chinese chili sauce brand, Fly by Jing.

The Sharks were impressed with FishWife’s growth trajectory and the potential of the tinned seafood market. Sales figures were particularly compelling—FishWife achieved $750,000 in sales in 2021, and by 2022, sales had skyrocketed to $2.6 million, marking a 250% increase. The forecast for 2023 projected sales of $5.8 million, split evenly between direct sales and retail.

While some Sharks, like Mark Cuban, passed on the opportunity, Lori Greiner and Candace Nelson saw the potential and teamed up to offer $350,000 for 10% equity.

 Millstein countered with $350,000 for 6% equity plus $1 in advisory shares, a deal that both Lori and Candace accepted, securing a bright future for FishWife.

FishWife Tinned Fish Shark Tank Pitch Summary

How Much Is FishWife Tinned Fish Worth?

As of 2024, FishWife Tinned Fish has an estimated net worth of $3 million. This valuation reflects the company’s rapid growth since its founding in 2020, bolstered by its successful Shark Tank appearance and subsequent retail expansion.

 The tinned seafood market itself has seen significant growth, driven by increasing consumer demand for convenient, high-quality, and sustainable food options. Analysts predict that the global tinned seafood market will reach $17.2 billion by 2033, providing ample opportunity for FishWife to continue scaling its operations and increasing its market share.

Is FishWife Tinned Fish Still in Business?

Yes, FishWife Tinned Fish is very much still in business and thriving. Since its Shark Tank debut, the company has expanded its retail presence and continues to attract a loyal customer base.

The success of its products in Whole Foods and other major retailers across the U.S. underscores the brand’s growing influence in the seafood market. FishWife remains committed to its mission of providing delicious, ethically sourced seafood while supporting sustainable fishing practices.

Which Episode Number Was FishWife Tinned Fish Shark Tank?

FishWife Tinned Fish appeared on Shark Tank during Season 15, Episode 10, which aired on January 12, 2023.

 This episode marked a significant milestone for the brand, as it successfully secured a deal with two Sharks, Lori Greiner and Candace Nelson, setting the stage for its future growth and success.

Frequently Asked Questions

What is FishWife Tinned Fish?
FishWife Tinned Fish is a brand specializing in ethically sourced, premium tinned seafood. Founded in 2020, it offers a variety of products such as Smoked Rainbow Trout, Sardines, and Smoked Atlantic Salmon.

How much did FishWife Tinned Fish ask for on Shark Tank?
The founders asked for $350,000 in exchange for 4% equity during their pitch on Shark Tank.

Who invested in FishWife Tinned Fish on Shark Tank?
Lori Greiner and Candace Nelson teamed up to invest in FishWife Tinned Fish, offering $350,000 for 6% equity plus $1 in advisory shares.

What is the current net worth of FishWife Tinned Fish?
As of 2024, FishWife Tinned Fish has an estimated net worth of $3 million.

Is FishWife Tinned Fish available in stores?
Yes, FishWife Tinned Fish is available in over 1,891 retail stores across the United States, including major locations like Whole Foods.

Which episode of Shark Tank featured FishWife Tinned Fish?
FishWife Tinned Fish was featured in Season 15, Episode 10 of Shark Tank.