Flated Inflatable Automotive Gear Shark Tank Episode 16 Update & Net Worth

Flated Inflatable Automotive Gear Shark Tank Episode 16 Update & Net Worth

Flated, a startup specializing in inflatable automotive accessories, made its debut on Shark Tank during Season 14, Episode 16, which aired on March 10, 2023.

The company, founded by Ken Hoeve, Monique Keefer, and Ryan Guay, offers a range of inflatable products designed for vehicles, including rooftop cargo carriers, toppers, and decks.

These products provide a unique combination of durability, portability, and ease of installation, making them a versatile choice for outdoor enthusiasts.

During their Shark Tank pitch, the co-founders sought $350,000 for 5% equity in their company. After some negotiation, they secured a deal with Daymond John for $350,000 in exchange for 8% royalty until the investment is recouped, after which the royalty drops to 5% in perpetuity. As of July 2024, Flated has continued to grow and is estimated to have a net worth of $1 million.

What is Flated? How Does it Work?

Flated is a California-based startup that specializes in inflatable automotive accessories designed to enhance road trips and outdoor activities. The company’s product line includes the Air-Topper, Air-Carrier, and Air-Deck, all of which are designed to be lightweight, easy to store, and highly durable. These products are constructed using drop-stitch technology, which involves high-tech, high-pressure material that provides the rigidity needed for automotive use.

• Air-Topper: An inflatable topper for pickup trucks, available in three sizes, that provides additional storage space while maintaining a rigid structure when inflated.
• Air-Carrier: A rooftop cargo carrier that can be easily mounted on top of a vehicle to transport items like surfboards, helmets, and other long equipment.
• Air-Deck: An inflatable mattress suitable for sitting or sleeping, offering comfort and convenience for road trips and camping.

All Flated products are easy to install and can be compactly stored in a bag when not in use. They are available for purchase on the company’s website and on major platforms like Amazon.

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Flated Shark Tank Episode 16 Season 14: What Happened at Shark Tank Pitch?

During Season 14, Episode 16 of Shark Tank, the co-founders of Flated—Ken Hoeve, Monique Keefer, and Ryan Guay—pitched their innovative line of inflatable automotive accessories to the Sharks. They sought $350,000 for 5% equity in their company, which was valued at $7 million at the time.

The co-founders showcased the versatility and portability of their products, particularly the Air-Topper, which retails for $1,800 and costs $740 to manufacture. The company had already achieved $277,000 in sales for the year and projected reaching $600,000 by the year’s end. Despite these impressive numbers, several Sharks were hesitant about the high valuation and dropped out.

Lori Greiner and Kevin O’Leary both expressed concerns about the valuation and decided not to invest. Mark Cuban and Robert Herjavec also opted out.

However, Daymond John saw potential in the product and offered $350,000 in exchange for 8% royalty on every unit sold until his investment was recouped, after which the royalty would drop to 5% in perpetuity. After some consideration, the co-founders accepted Daymond’s offer.

Flated Shark Tank Pitch Summary

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What Happened to Flated After Shark Tank?

After securing a deal with Daymond John on Shark Tank, Flated experienced a boost in visibility and sales. The exposure from the show helped the company attract more customers, leading to increased demand for their innovative inflatable products. Flated continued to expand its product line and improve its marketing strategy, focusing on reaching outdoor enthusiasts and road trip aficionados.

The company’s products are now available for purchase on major platforms like Amazon, and they have expanded their market reach both nationally and internationally. With Daymond’s support, Flated has been able to scale its operations and explore new opportunities in the automotive accessories market.

How Much Is Flated Worth?

As of July 2024, Flated is estimated to be worth $1 million. This valuation reflects the company’s steady growth, successful Shark Tank deal, and the increasing popularity of its products among outdoor enthusiasts. The company’s unique offering of inflatable, durable, and portable automotive accessories has positioned it well within the competitive market.

Is Flated Still in Business?

Yes, Flated is still in business and continues to thrive. The company has maintained its momentum following its Shark Tank appearance, with a growing customer base and expanding product line. Flated remains committed to providing innovative solutions for road trips and outdoor adventures, with a focus on quality, durability, and convenience.

Which Episode & Season Number Was Flated on Shark Tank?

Flated was featured on Shark Tank during Season 14, Episode 16, which aired on March 10, 2023. In this episode, the co-founders successfully secured a deal with Daymond John for $350,000 in exchange for an 8% royalty until his investment was recouped, after which the royalty drops to 5% in perpetuity.

Frequently Asked Questions

Who are the founders of Flated?
Flated was founded by Ken Hoeve, Monique Keefer, and Ryan Guay. The team has extensive experience in sales, product development, and outdoor activities, which inspired them to create inflatable automotive accessories.

What is Flated?
Flated is a company that specializes in inflatable automotive accessories designed to be durable, portable, and easy to install. Their product line includes the Air-Topper, Air-Carrier, and Air-Deck, which provide flexible solutions for road trips and outdoor activities.

Did Flated get a deal on Shark Tank?
Yes, Flated secured a deal with Daymond John for $350,000 in exchange for an 8% royalty on every unit sold until the investment is recouped, after which the royalty drops to 5% in perpetuity.

How much is Flated worth?
As of July 2024, Flated is estimated to be worth $1 million.

Is Flated still in business?
Yes, Flated is still in business and continues to grow, with a successful product line available on major retail platforms like Amazon.

Which episode of Shark Tank featured Flated?
Flated was featured on Shark Tank Season 14, Episode 16.