FRSH Shark Tank Episode 7 Update & Net Worth
FRSH Shark Tank Episode 7 Update & Net Worth FRSH is a subscription-based air freshener company founded by Donovan Brown and Trey Brown. The company appeared on Shark Tank Season 14, Episode 7, where they sought $200,000 for 5% equity in their business. After some back-and-forth, they secured a deal with Barbara Corcoran for $200,000…
FRSH Shark Tank Episode 7 Update & Net Worth
FRSH is a subscription-based air freshener company founded by Donovan Brown and Trey Brown. The company appeared on Shark Tank Season 14, Episode 7, where they sought $200,000 for 5% equity in their business.
After some back-and-forth, they secured a deal with Barbara Corcoran for $200,000 in exchange for 20% equity.
This deal provided FRSH with the capital and guidance needed to expand their unique air freshener business. As of the latest updates, FRSH remains in business and is continuing to grow under Barbara’s mentorship.
What is FRSH? How Does it Work?
FRSH is a subscription-based service that delivers long-lasting car air fresheners directly to customers’ doors. The company offers a variety of scents, including Midnight, Peach, Vanilla, New Car Scent, Cool Mint, Lavender, Strawberry, Woodgrain, Cherry, Jasmine, Leather, Pina Colada, Eucalyptus, and Ocean Breeze.
What sets FRSH apart is their innovative approach to packaging and branding, which includes humorous and catchy quotes from hip-hop lyrics printed on the fresheners.
Customers can choose between bundled gift boxes or a monthly subscription model. In the subscription service, customers receive two air fresheners every month for $5, with the option to customize their scents for $7.25 per month.
This model has proven popular, especially among rideshare and taxi drivers, who are a major part of FRSH’s customer base.
FRSH Shark Tank Episode 7 Season 14: What Happened at Shark Tank Pitch?
During their pitch, Donovan and Trey Brown sought $200,000 for 5% equity in FRSH. They highlighted their unique business model, which is subscription-based, and emphasized their ability to tap into a niche market with catchy, culturally relevant branding.
However, their playful jab at Mark Cuban by giving him an air freshener branded with a team that had knocked out his Dallas Mavericks from the playoffs backfired, leading Mark to drop out of the negotiations.
Despite this misstep, the company’s financials impressed the sharks. FRSH had generated over $1 million in gross sales and was projected to reach $700,000 in sales for 2022. However, the average customer retention of just four months raised some concerns. Most of the sharks, including Kevin O’Leary, Robert Herjavec, Lori Greiner, and Mark Cuban, decided not to invest, citing concerns over customer retention and the niche market.
Barbara Corcoran, however, saw potential in the business and offered $200,000 for 25% equity. After some negotiation, the deal was finalized at $200,000 for 20% equity, which the founders accepted.
FRSH Shark Tank Pitch Summary
| Company Name | Ride FRSH |
| Founder | Donovan Brown, Trey Brown, Garrett Mitchell, Dean Parker |
| Product | Subscription-based car air fresheners |
| Amount Asked For | $200,000 for 5% equity |
| Final Deal | $200,000 for 20% equity |
| Investor | Barbara Corcoran |
| Season & Episode | Season 14, Episode 7 (Shark Tank USA) |
| Lifetime Sales | $1 million estimated |
| Business Status | In Business |
| Current Net Worth | $300,000 – $700,000 estimated |
What Happened To FRSH After Shark Tank?
After their appearance on Shark Tank, FRSH saw a significant boost in visibility and sales, largely driven by the exposure from the show and Barbara Corcoran’s investment. The company has continued to grow its subscription base and expand its product offerings.
With Barbara’s guidance, FRSH is working on landing more licensing deals and potentially expanding their product line to include scents geared towards a female audience, as well as exploring international markets.
How Much Is FRSH Worth?
As of 2024, FRSH is estimated to be worth between $300,000 and $700,000. This valuation is based on their sales figures, growth potential, and the investment deal secured on Shark Tank. The business has shown promise, particularly in niche markets, and with Barbara Corcoran’s mentorship, it is expected to continue growing.
Is FRSH Still in Business?
Yes, FRSH is still in business as of January 2024. The company has maintained its subscription service model and continues to cater to its loyal customer base, including rideshare and taxi drivers. Their headquarters is located in Los Angeles, California, and they employ a small but dedicated team. FRSH air fresheners are available through their website and select retail outlets.
Which Episode Number was FRSH Shark Tank?
FRSH was featured on Shark Tank Season 14, Episode 7, which aired on November 18, 2022. The episode showcased the entrepreneurial journey of Donovan and Trey Brown and highlighted their innovative approach to car air fresheners.
