Snow in Seconds Shark Tank  Episode 8 Update & Net Worth

Snow in Seconds Shark Tank Episode 8 Update & Net Worth

Snow in Seconds, an innovative artificial snow product, captured the attention of viewers during its appearance on Shark Tank Season 15, Episode 8. Founded by Jonathan Dusing in 2008, this business offers a unique solution for creating realistic snow, regardless of the season.

 Jonathan, who operates the business with his family in Minneapolis, developed Snow in Seconds to bring the joy of snow to places where snowfall is rare or nonexistent.

Jonathan pitched his business to the Sharks, seeking $50,000 for 10% equity, which valued his company at $500,000. After showcasing his product and detailing its applications—from movie sets to holiday parties—Jonathan struck a deal with Barbara Corcoran, who offered $50,000 for 33.3% equity.

This partnership marks a new chapter for Snow in Seconds, as Barbara’s experience in seasonal businesses could help elevate the brand’s visibility and sales.

As of January 2024, Snow in Seconds has an estimated net worth of $1 million. The company continues to operate successfully, and with Barbara Corcoran’s investment, it is poised for growth, especially during the holiday season when demand for artificial snow peaks.

What Is Snow in Seconds?

Snow in Seconds is a non-toxic, artificial snow product made primarily from Sodium Polyacrylate, a chemical commonly used in agriculture and industry. When mixed with water, this powder transforms into a substance that closely resembles real snow in appearance and texture.

 Unlike real snow, however, Snow in Seconds doesn’t melt; instead, it eventually shrinks back into powder form over a few weeks.

This product is ideal for holiday decorations, movie sets, themed events, and any situation where the magic of snow is desired without the cold or the mess. It’s available in various sizes, with a large packet costing $15.99 and an XL packet priced at $24.99.

Snow in Seconds can be purchased on Amazon and through the company’s official website, making it accessible to customers nationwide.

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What Happened To Snow in Seconds After Shark Tank?

After securing a deal with Barbara Corcoran on Shark Tank, Snow in Seconds received a significant boost in exposure. The airing of the episode brought the product to a broader audience, resulting in increased interest and sales, particularly during the holiday season.

Barbara’s investment and her extensive network in the seasonal products market provided the company with valuable resources to scale its operations and refine its marketing strategies.

Barbara has a history of successfully growing seasonal businesses, and she plans to leverage her experience to help Snow in Seconds reach new heights. This includes potential collaborations with other seasonal businesses and expanding the product’s availability in retail stores across the United States.

Snow in Seconds Shark Tank Episode 8 Season 15: What Happened at Shark Tank Pitch?

During his pitch on Shark Tank Season 15, Episode 8, Jonathan Dusing sought $50,000 for 10% equity in Snow in Seconds, valuing the company at $500,000. He introduced the Sharks to his artificial snow product, demonstrating how it works and discussing its various applications. Jonathan revealed that he had been selling the product for 15 years, with total sales of $2 million.

In 2022, Snow in Seconds achieved $241,000 in sales, generating a profit of $40,000. The product is sold through multiple channels, including bulk sales for events and movies (50% of sales), wholesale (32%), Amazon (12%), and the company’s website (6%). The production cost of one gallon of Snow in Seconds is $0.72, while it retails for $4.99.

Despite the product’s potential, most of the Sharks were hesitant due to its seasonal nature. Lori Greiner and Kevin O’Leary opted out, with Kevin citing the business’s seasonality as a major drawback. Mark Cuban also passed, stating that while it was a good business for Jonathan, it wasn’t the right investment for him.

However, Barbara Corcoran saw potential in Snow in Seconds and offered $50,000 for 33.3% equity. Jonathan countered with 25% equity, but Barbara insisted on 33.3%, emphasizing her ability to grow the business through her connections. Jonathan accepted Barbara’s offer, securing a partnership that could help Snow in Seconds expand significantly.

Snow in Seconds Shark Tank Pitch Summary

How Much Is Snow in Seconds Worth?

As of January 2024, Snow in Seconds has an estimated net worth of $1 million. The company’s steady sales over the years, coupled with the recent boost in exposure from Shark Tank, have positioned it well for future growth.

With Barbara Corcoran’s backing, Snow in Seconds is expected to increase its market presence, particularly during the holiday season when demand for artificial snow is at its highest.

Is Snow in Seconds Still In Business?

Yes, Snow in Seconds is still in business as of December 2023. The company continues to sell its artificial snow products through various channels, including Amazon and its official website.

Despite being a seasonal product, Snow in Seconds has maintained a steady flow of sales over the years. With Barbara Corcoran’s investment, the business is poised to expand its reach and explore new markets.

The company is headquartered in Minneapolis, Minnesota, and operates with a small team of 1-10 employees. As the business grows, Jonathan is likely to explore additional distribution opportunities and potentially introduce new products to complement Snow in Seconds.

Which Episode Number Was Snow in Seconds Shark Tank?

Snow in Seconds appeared on Shark Tank during Season 15, Episode 8, which aired on December 8, 2023. This episode was crucial for the company, as it secured an investment from Barbara Corcoran, providing the capital and expertise needed to take the business to the next level.

Frequently Asked Questions

What is Snow in Seconds?
Snow in Seconds is a non-toxic, artificial snow product made from Sodium Polyacrylate, which creates realistic snow when mixed with water.

How much did Snow in Seconds ask for on Shark Tank?
The founder, Jonathan Dusing, asked for $50,000 in exchange for 10% equity during his pitch on Shark Tank.

Who invested in Snow in Seconds on Shark Tank?
Barbara Corcoran invested $50,000 in Snow in Seconds for 33.3% equity.

What is the current net worth of Snow in Seconds?
As of January 2024, Snow in Seconds has an estimated net worth of $1 million.

Is Snow in Seconds still in business?
Yes, Snow in Seconds is still in business and continues to sell its products online and through various retail channels.

Which episode of Shark Tank featured Snow in Seconds?
Snow in Seconds was featured in Season 15, Episode 8 of Shark Tank.