You Go Natural Head Wrap Update | Shark Tank Season 14 Episode 21
You Go Natural Head Wrap Update | Shark Tank Season 14 Episode 21 Monique Little and David Dundas captivated the sharks on Shark Tank Season 14 with their innovative You Go Natural (YGN) head wraps. Their business, which focuses on stylish, premium hair accessories designed for natural hair, made waves in the tank. They asked…
You Go Natural Head Wrap Update | Shark Tank Season 14 Episode 21
Monique Little and David Dundas captivated the sharks on Shark Tank Season 14 with their innovative You Go Natural (YGN) head wraps. Their business, which focuses on stylish, premium hair accessories designed for natural hair, made waves in the tank.
They asked for $400,000 for 5% equity, but things took a turn as the sharks examined the company’s financials. In the end, they secured a deal with Mark Cuban, who saw great potential in the Dallas-based brand.
Since appearing on Shark Tank, You Go Natural has continued to grow, expanding its reach and maintaining its commitment to making natural hair care effortless and fashionable. Let’s dive into how the company has evolved after its appearance on the show and what lies ahead for this exciting brand.
What is You Go Natural? How Does it Work?
You Go Natural (YGN) is a premium hair accessories brand that offers a wide variety of stylish head wraps, turbans, scrunchies, and headbands tailored to people with natural hair. The products are made from high-quality materials and are designed to provide a fashionable yet functional solution for those who want to protect or style their natural hair with minimal effort.
One of YGN’s standout features is its use of machine-washable fabrics that are soft, durable, and easy to maintain. The head wraps are also designed to be quick and easy to wear, making them a go-to accessory for anyone who wants to look polished while on the go.
You can purchase YGN products on their official website, Target stores, and even Urban Outfitters, ensuring wide accessibility for customers looking for premium hair accessories.
You Go Natural Shark Tank Episode 21 Season 14: What Happened at Shark Tank Pitch?
In Shark Tank Season 14, Episode 21, Monique Little and David Dundas entered the tank, asking for $400,000 for 5% equity, which valued their business at $8 million.
The siblings shared their story, explaining how the business started in 2016 and how it has since expanded to a team that operates out of an 8,000-square-foot production facility in East Dallas.
The sharks were impressed by the product, but the financials were a point of concern. Monique and David revealed that You Go Natural had achieved $50 million in lifetime sales, and they were on track to earn $10 million in revenue by the end of the year. However, they also disclosed some challenges:
- Manufacturing cost: Around $5.50 per unit
- Retail price: Between $35 and $48 per product
- Customer acquisition cost: A steep $30 per customer
- Marketing costs: The company had spent $3 million on advertising the previous year, which led to a loss of $2 million.
Despite these challenges, Mark Cuban saw potential and made a deal, but on his terms. He offered $400,000 as a debt deal with a $3 royalty per headband sold and $5 royalty on other products until the loan was repaid. Additionally, he asked for 10% equity in the business.
Monique and David accepted Mark’s offer, recognizing his value as a partner, especially given his local presence in Dallas, Texas.
You Go Natural Shark Tank Pitch Summary
| Company Name | You Go Natural (YGN) |
| Founder | Monique Little and David Dundas |
| Product | Premium natural hair accessories (head wraps, turbans, scrunchies) |
| Amount Asked For | $400,000 for 5% equity |
| Final Deal | $400,000 as debt + $3/$5 royalty and 10% equity |
| Investor | Mark Cuban |
| Season & Episode | Season 14, Episode 21 (Shark Tank USA) |
| Lifetime Sales | $50 million (as of 2023) |
| Business Status | In Business |
| Current Net Worth | $8 million (Estimated as of 2024) |
What Happened to You Go Natural After Shark Tank?
After securing a deal with Mark Cuban on Shark Tank, You Go Natural has continued to thrive. The exposure from the show helped boost sales, and the partnership with Mark has opened doors for further growth. The company’s viral success on TikTok—particularly with its swim turbans, which garnered 10 million views—has helped drive significant sales.
In addition to its online store, YGN’s products are now available in over 316 retail stores, including Target. They’ve built a loyal customer base, with over 70,000 customers purchasing their high-quality hair accessories.
The company’s success is not just in revenue but also in its commitment to providing stylish, practical solutions for natural hair.
As of 2024, You Go Natural continues to lead in the natural hair accessories market, expanding its product line and increasing its presence in both physical stores and online platforms.
How Much Is You Go Natural Worth?
As of 2024, You Go Natural is estimated to be worth $8 million. With more than $50 million in lifetime sales, the brand has demonstrated that there is a large and growing market for premium hair accessories.
Despite its previous financial losses, YGN has rebounded, and with the guidance of Mark Cuban, the business is expected to continue its upward trajectory.
Is You Go Natural Still in Business?
Yes, You Go Natural is still in business and thriving. The brand continues to release new products, and its presence in major retailers like Target and Urban Outfitters has helped solidify its position as a leader in the natural hair accessories space.
The company’s commitment to premium quality and making hair care effortless for those with natural hair has earned it a loyal customer base.
Which Episode & Season Number was You Go Natural on Shark Tank?
You Go Natural appeared on Shark Tank Season 14, Episode 21, which aired on May 5, 2023. Monique Little and David Dundas pitched their business and secured a deal with Mark Cuban, who offered $400,000 as a debt deal with royalties and 10% equity in the company.
FAQs
What is You Go Natural?
You Go Natural (YGN) is a premium hair accessories brand that offers stylish and functional head wraps, turbans, scrunchies, and other products designed for natural hair.
Did You Go Natural get a deal on Shark Tank?
Yes, You Go Natural secured a deal with Mark Cuban, who invested $400,000 as a debt deal with a $3 per headband and $5 per other product royalty, plus 10% equity in the company.
How much is You Go Natural worth?
As of 2024, You Go Natural is estimated to be worth $8 million.
Is You Go Natural still in business?
Yes, You Go Natural is still in business and continues to sell its products online and in retail stores such as Target and Urban Outfitters.
What are the products offered by You Go Natural?
You Go Natural offers a wide range of hair accessories, including head wraps, turbans, scrunchies, and headbands, all designed to be functional, stylish, and easy to maintain for people with natural hair.
Who founded You Go Natural?
Monique Little founded You Go Natural in 2016, and her brother David Dundas joined the company as COO in 2021 to help grow the business.
